connectUS is a prestigious project, now in its 12th year, organized by students for students at the University of Applied Sciences and Arts Northwestern Switzerland (FHNW). The primary goal is to broaden future graduates’ business and intercultural understanding by linking theory with practice. After an interesting preparatory seminar with a wide variety of guest speakers, who give in-depth insights about life and business in North America, connectUS will finally expand its horizons by travelling to the United States – the country of limitless opportunities, and for the second time in the project‘s history to Canada. The main focus of the project is to provide a profound overview of the key components of success when doing business outside Switzerland.
We are looking forward to taking you with us on our journey!
Your connectUS Project Team 2020
Diana Petrovic, Giulia Zumstein, Michelle Springer, Céline Staudenmann