Swisscom Visit

The first company visit with our delegation led us to the headquarter of Swisscom in Ittigen. After a quick introduction by a former FHNW student to some important figures regarding Swisscom’s business environment, a data security specialist presented us the main challenges in data security. Whereas trust is a positive feeling in personal relationships, it could pose a major threat for security systems. In order to make a system as save as possible, it is essential to create distrust within a certain network system. That prevents full access to a whole network after an attack. Since it is very difficult, time-consuming, and costly to detect the numerous attacks which are being performed on Swisscom’s network every day, the hackers can be roughly categorized into vandals, hacktivists, criminals and governments. In order to improve and strengthen their security systems, Swisscom uses an interesting approach where employees are being allocated to a team of defense and a team of attackers. This approach aims to detect potential security issues and hopefully leads to the improvement of their defense capabilities.

The second part of the presentation was devoted to design thinking. During this workshop, we have learnt the approach of hear – create – deliver. We started off by interviewing another student about his interests, needs and wants for the perfect wallet. Once we knew each other’s preferences we were asked to draw the ideal wallet, whereon we reflected on our first drawing and generated 5 alternatives which were supposed to meet the opposite’s desired ideal wallet as good as possible. After presenting our solutions, we were asked to build our final solution which led to very interesting and quaint results.

The first presentation gave us a basic understanding about data security and the potential impact of hacker attacks. It was insane to see how many times such businesses actually are being confronted with attacks and inappropriate content. The design thinking workshop introduced us to the process of how to analyse a market and develop an appropriate product. The main message was to rather do than overthink things in the early stages of product development.

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